What do we do?
Adtarget.me is a platform providing intelligent online display advertising services. We place advertisements online on behalf of our customers who are private brands, or advertising agencies representing these brands. Our services combine proprietary targeting with advanced analytics and optimization tools to power efficient real-time display advertising. Efficiency comes from our ability to target advertising by where it is seen, what message it carries and according to who we predict is most likely to find it interesting and relevant. To do this we use significant amounts of data collected online.
How do we collect data?
What is Personal and Non-Personal Information?
Personally Identifiable Information ("PII") is data about You that is
personally identifiable; this is generally described as Your name, email
address, credit card number and/or any other information that might be
considered Private. The PII that Adtarget.me collects from You is
information You supply to us; such as Your name, email address, credit card
number and adTarget account login. That information is maintained by
Adtarget.me only so that You do not have to enter it each time You visit our
website to login to Your account.
Non-Personally Identifiable Information ("NPII") data is gathered by Adtarget.me and Adtarget.me's Partners, so it can be used by Adtarget.me for the purpose of online Retargeting only. NPII data collected by Adtarget.me for advertising purposes is completely anonymous, and only includes the following information, the Prospect's IP address, date and time of visit, domain type, and their activity on our Advertiser's and Partner's websites. None of this information, under any circumstances, individually or grouped together, can be traced back to a specific individual.
What is Cookie?
A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. Adtarget.me uses it’s cookies to provide a service known as Retargeting (details explaining Retargeting found below.) A Prospect receives a cookie from Adtarget.me and Adtarget.me’s Partners when they visit Adtarget.me.com, and / or when they visit one of Adtarget. me’s Advertiser’s websites. We do not link the information we store in cookies to any personally identifiable information You submit while on our site.
deliver advertisements to our Advertiser's Prospects on our Partner's sites.
This form of marketing is designated as Retargeting; this enhances an
Advertiser's potential revenue by specifically retargeting those whom are
interested in the products. When a Prospect visits one of Adtarget.me's
Advertiser's websites, an Adtarget.me pixel on that site sets an Adtarget.me
cookie on the browser of the Prospect. Therefore after the cookie is planted
when a Prospect visits one of Adtarget.me's Partners' websites; our
Partner's website will identify the cookie on browser of the Prospect and
recognize that they previously visited our Advertiser's website. The
Prospect will then be shown an advertisement from that Advertiser. In this
instance, Adtarget.me will know that the Prospect first visited our
Advertiser's website, and then our Partner's website. This information is
all that is used in reporting our Prospects to advertisers and therefore in
no way can be used to specifically identify an individual.
The NPII data collected by Adtarget.me in the above outlined process of Retargeting will be kept by Adtarget.me's database for the period of one year only. After one year all data is routinely destroyed. This information is only used for the purpose of retargeting and in no way iit is related to PII. You may Opt-Out of Adtarget.me's services with ease by following the instructions listed below.
How to Opt-Out of Adtarget.me Services?
Opting-Out of Adtarget.me's services is easy. However please note that by Opting-Out, You will not be able to take full advantage of retargeted advertising or have Your Adtarget.me account login information remembered for You. By deleting Your cookies, You will disable Adtarget.me as well as its Partners ability to deliver ads. However You must ensure You clear Your cookies each time You visit Adtarget.me or one of our Advertiser's websites to ensure You are not receiving retargeted advertisements.
Click here to Opt-Out
Adtarget.me will only access Your PII if when You become an advertiser with Adtarget.me or request information from Adtarget.me and provide Your name or return contact information. Contact information provided in connection with problems, comments or requests is used only to respond to those problems, comments or requests.
At Adtarget.me , the security of Your information is our utmost Priority, and we take many measures in order to protect our data from unauthorized access, and unauthorized disclosure or destruction of data. Our data is only stored in centers that provide the highest quality security for Your information. Physical access is strictly controlled both at the perimeter and at building ingress points by professional security staff utilizing video surveillance, state of the art intrusion detection systems, and other electronic means.
Removing Your Account Information From Our Records
Please e-mail us at Adtarget.me to remove Your contact information from our database assuming there are no current pending transactions.
Children 18 and under are not eligible to use adtTarget.me services without the participation and supervision of a legal parent or guardian. Adtarget.me is not a site meant for children, and we do not provide privacy measures designed to protect children when using the Internet unsupervised.
Disclosure of Information to Third Parties
Adtarget.me will not sell, trade, release or use Your information in any way that is not strictly outlined in the above document.
discloses personal information when required by law, judicial process,
warrant, subpoena or in the good-faith belief that such action is necessary
for the following:
To conform to the edict of the law or comply with a legal process served on Adtarget.me or its Website. To protect and defend the property rights of Adtarget.me, the Adtarget.me Website, or that of Adtarget.me Users or to act under exigent circumstances to protect the personal safety of Adtarget.me Users, employees, or the general public.
About Transactional Information
AdTarget.me transactional information such as traffic patterns, e-shop orders, aggregate data regarding general shopping patterns, and other site information may be shared with other reputable third parties. This data will never contain any PII of Adtarget.me Users. For example, we might share statistics on how many customers purchased a specific product, but we will not specifically disclose PII who purchased the product.
Other Sites' Policies
Adtarget.me has no direct control over, nor does it bear any of the responsibility for the Privacy policies and/or content of any sites or advertisers linked to or on Adtarget.me, or the cookies these sites might deposit on Prospect's browser.
Your Consent & Contacting Us
Need further information?
If You have any questions about this Policy or our privacy
practices, please email, call or mail us:
Email: privacy [at] adtarget. me
Tel: +370 5 2713853
Mail: UAB ADTARGET.ME, Zirmunu st. 70-506, Vilnius, LT-09124, Lithuania